Conquer LinkedIn. Get Your Dream Job. Own Your Future.

Omar Garriott, Jeremy Schifeling


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The LinkedIn insider’s guide to how the new job search really works—and how to make it work for you.

No one disputes that LinkedIn is the world’s biggest job market. So it’s about time that someone with the inside scoop explained how to make the most of it. Here, from two LinkedIn experts and former employees, is the definitive guide that demystifies the massive site and gives every reader—from the newly minted college graduate to the midlife career-changer—the most important strategies to win the modern job search game.
Clear, lively, and decidedly practical, Linked shows how to burnish your personal brand so recruiters come to you. Tap the power of the network effect and turn anyone into an invaluable referral. Think like employers and focus your profile to get noticed, get considered, and get hired. And game both the search algorithm and Applicant Tracking Systems used by nearly every employer in every economic sector.
The result: not just a great job, but the future of your dreams.



Omar Garriott:
Omar Garriott is the Global Head of Education for Qualtrics and formerly led education product marketing for Salesforce, LinkedIn, Apple, and Adobe. Despite his corporate bona fides, he is at his core a teacher and mentor, having taught third grade through Teach for America—an informative experience that has shaped everything he’s since done—and coached students, ranging from low-income high schoolers to MBAs, on college and career transitions. He also worked as a Career Coach for UC Berkeley Haas and the University of Virginia, was a reporter for Major League Soccer, and has been published in the New York Times,Forbes, and the Washington Post. Follow him on LinkedIn here.
Jeremy Schifeling has devoted his career to helping students succeed in theirs. From recruiting top students at Teach For America to leading student marketing for LinkedIn, he’s touched the lives of millions of people just starting their journeys. Along the way, he’s published a top-selling book on job applications, served as the University of Michigan’s tech career coach, and produced the most-viewed video in LinkedIn’s history. He currently leads teacher outreach efforts at Khan Academy and shares his thoughts on Break into Tech, a site for anyone who wants to launch a tech career. He is the co-founder of The Job Insiders – a one-of-its-kind, 5-star-rated online course that advises jobseekers on the modern job search. Visit him online at and follow him on LinkedIn at